X-mass Indian way!
We are known for our
diversity in language, culture and festivals, who celebrate festivals on event
week and every month.
In spite of various
political parties and eccentric philosophies we grow with the faith we believe.
It is really fun to observe the Indian festivals. Indian cinema has recorded
many festivals and propagated Indian legacy across borders. Many literary
critics have criticized Indian cinema for becoming only a entertainment chunk.
Many neo-learned film critics from regional and state dailies have not left any
movie and any star to criticize and tried to weave the thread of yester year
culture.
As we approach the
December every school children look forward to meet the Santa Clause and the
gifts from parents. Parents wait for the X-mass sale as it is the
another festival when automobile, garment and consumer goods manufacturers and
retailers arrange the year end best offers. Other than Christian people
look forward this season as a holiday period. Schools and colleges are closed
and hotel industry, event management industry is in boom for fixing up their
venue and getting the biggest star for their promotion.
Advertising industry
is busy with creative campaigns. Travel companies get the group booking. All
tourist places are filled up with tourists and right from child to old age
people enjoy the atmosphere of winter. Elderly people at home enjoy the pickle
and spicy food as the winter glides further we even engage in barbeque and
campfire activities. Bakery products like cake and chocolates are the
most favorite delicacies for this period. Parents along with children go
crazy for chocolates. An X-mass cake is another hot favorite of many who
have heart for celebration. All over India Christians comes up with
homemade wine. The most famous is ginger wine. It is very easy, clean and
time consuming process. One would not miss this sweet surprise of Ginger
wine in this season.
Greeting card is one
of the favorite of children. They make greeting cards send it to their loved
ones. There are many children who write letters to Santa. As they feel
Santa will read it. Santa Clause may be a myth but it is engaging children in
their fantasy world.
Film industry is not
far behind. Many producers release their film during X-mass. As it is a
prosperous period for every business. They even struggle to get their
release in X-mass. Everybody from a business tycoon to street vendor
everybody find an opportunity to make their fortune. India is a wonderful
country where the x-mass is enjoyed by everybody with their own private corner.
Everybody becomes a child once again.
It is not the gimmick
of marketing but a simple and clear invitation for celebration and venture
where only win-win situation is guarantee. A festival which brings smile
on many faces, there is no need for anybody to check books before celebration.
The wave of brownie
and x-mass cakes, chocolates and wine is in the air. Everybody is curious to
see the decoration of x-mass and the fun of Santa Claus. It is different
to enjoy X-mass in India than other counterparts of the world where the zeal
meets with curiosity fun and celebration.
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